# Singh Driving School — Draft Scope

## Recommended package

Base platform is always included:

| Feature | Build | Monthly |
|---|---:|---:|
| Public site | $300 | $10 |
| Client portal + UTM | $300 | $30 |

Recommended add-ons:

| Feature | Why | Build | Monthly |
|---|---|---:|---:|
| Email & SMS | Lesson reminders, follow-up on inquiries, appointment confirmations | $500 | $10 |
| Payments (Stripe) | Invoice and collect payment for lesson packages | $500 | $20 |

Payments requires Email & SMS, included above.

## Draft totals

| Total | One-time build | Monthly |
|---|---:|---:|
| Base + recommended add-ons | **$1,600** | **$70** |

Catalog amounts are draft placeholders from `features.md`, not a formal quote. Stripe processing fees and SMS segment costs are separate usage charges.

## Optional add-on

| Feature | Why | Build | Monthly |
|---|---|---:|---:|
| Blog | Publish driving tips and local road-test guidance to support SEO for teen/adult/international driver searches | $500 | $10 |

If added, total becomes **$2,100 build** and **$80/month**.

Social consolidation and AI social generator are not recommended at this stage; if added later, AI social generator requires Social consolidation.

## Included screens

- Public marketing site (home, about, services, lessons, lesson detail, custom training detail, FAQ, appointment, instructor profile, reviews, vehicles, blog) and system pages (404, coming soon)
- Client login, dashboard, leads, lead detail, and UTM analytics
- Email/SMS contact list, import, campaign, engagement, and unsubscribe screens
- Invoice list, creation, detail, and public payment screens